“The Cult Gaia woman is a bit of a goddess,” said the label’s designer Jasmin Larian. For spring 2022, the goddess is luxuriating oasis-side in the middle of the desert, not letting her surroundings take away from her party-ready outfits. Otherworldly, indeed, though the Cult Gaia customer has her finger on the current trends. She loves drama, texture, and extraneous straps wrapped around her exposed midriff.
The collection was inspired by “the way the sun hits things,” and that’s clear in the sunset-like color palette, as well as a beaded evening dress with a pattern resembling rock formations. Larian has honed several motifs over the past few seasons that feature again for spring: slinky dresses with cutouts at the waist; halter necklines; sculptural, croissant-like sleeves; dramatic, draped sleeves that hang almost to the dress’s hemline; and funky heels. A standout dress from resort 2022—a white midi with waves of cascading fringe—is back in bright pink. Larian summed up how the clothes are supposed to make the wearer feel, when discussing a knit dress: “I put this on, and I feel like the hottest thing in the world.”
