A few months ago, Cary Vaughan and Jenna Wilson took a trip to Australia. Neither of the designers had ever been to that part of the world before, and they wanted to experience both the city and the country. The Ace & Jig duo spent time in Sydney, and they also ventured to Byron Bay, a seaside town known for its expensive real estate and photo-perfect, bohemian-minded families. Byron Bay informed much of their Spring 2020 collection. The deep red of a woven striped T-shirt and an asymmetrical dress was inspired by a tasty fresh watermelon popsicle they shared. The sorbet-hued skirts and minty, soft green frocks called to mind the area’s rolling hills at sunset, and earthy shades of creamy beige and tan evoked the sandy beaches.
That organic, naturalistic approach to design makes Ace & Jig a very desirable uniform for the contingent that actually resides in Byron Bay. The women there are passionate about health and wellness, and they care very much about the environment. They also know how to promote their enviable lives on Instagram, giving their followers an intimate view into what seems to be an idyllic oceanside life. Vaughan and Wilson’s designs do the same thing, in a sense. They make you want to live inside the clothes, to travel like they do, and to care about the quality and craftsmanship as much as they do too.