Lauren Manoogian and her team have relocated their studio from Brooklyn to a charming storefront in Soho. Walking in it feels like a Japanese onsen. The earth-toned knitwear nearly blends into the white walls and light wood paneling. There are sculptural flowers in ceramic vases, and a counter is set with small wabi sabi dishware. The new space is an on-point physical representation of the Lauren Manoogian brand. The designer’s world consists of cashmere and alpaca, squishy pima bags, and soft Peruvian wool scarves. It’s hygge, but a much cooler, less ubiquitous version. Displayed in the new studio, Manoogian’s Resort collection was a reminder of just how good this brand can make you look and feel, no matter if you are at home or out living life.
This season, Manoogian introduced even more coziness into the lineup with a beautiful ivory quilted coat featuring a rope belt. The matching shawl worked well, especially styled with a pair of boxy denim pants. Manoogian’s beige knit tees were lovely, as were the knit leggings and a lightweight cashmere dress that could be worn on its own or layered over leggings or a slip skirt. The collection is zen-inducing. For bonus points she brought back a new version of the travel neck pillow that she originally designed a few years ago. Now you can take the Manoogian lifestyle with you anywhere you go.
