Peter Dundas’s new headquarters in London’s Hammersmith are housed in what once were the famous recording studios of Island Records, the independent music label hugely influential in the U.K. during the ‘70s. Everybody who was somebody in the music scene at that time was signed to the label, from Roxy Music to King Crimson, from Traffic to Steve Winwood to Adam & the Ants. Being a huge music lover (Dundas travels to music festivals wherever they’re staged), he wanted to pay homage to the New Romantic spirit of that era. The ‘70s are one of his favorite moments in style; the nomadic attitude of that time resonates with his peripatetic spirit.
Dundas’s look is a well-honed mix of haute bohemia, free-spirited sex-appeal, and glamorous party clothes; the 11th drop of his seasonless collection stayed true to this script. In the lookbook Scandi blonde Elsa Hosk models an updated parade of Dundas’s greatest hits: off-the-shoulder tiered and ruched numbers in fil coupé in a psychedelic print called Space Crocodile, or in resplendent golden lace; pirate blouses with plunging necklines worn with super-hot hot pants; and body-hugging minidresses in scuba jersey or else embellished so lavishly as to make a disco ball pale in comparison.
Dundas could infuse sensuality even into a more severely cut, sharply tailored masculine pantsuit. Here he proposed his translation of the theme in a fluid version in coral pink, slouchy and slightly louche as he likes it; an oversize, double-breasted iteration in white pinstriped lamé looked just as sexy, cinched at the waist with a tasseled golden rope.
Breaking the flow of ethereal mousselines and see-through chiffons, was a denim offering, obviously à la Dundas: flared, high-waisted, gold-buttoned, and as glam as can be, or else proposed in a white version—inspired by the white jeans he always wears. He also had his own ‘70s oversize vintage sunglasses copied, launching them as part of the collection. They’ll come in handy in one of the sun-kissed locations he loves to travel to, joining his posse of #DundasGirls.