Is the Juicy Couture tracksuit making a comeback? Some girls might shudder at the thought, but that tongue-in-cheek, borderline-tacky ’90s vibe has been trending on top runways of late. These days anyways there’s more to Juicy than those iconic velour sweats: The showroom was lined with clothes for every taste, from jackets emblazoned with glittering tigers to cute color-blocked T-shirt dresses. The starting point for it all was Brazil, home of the upcoming 2016 Summer Olympics.
Whether the Juicy team had the Games in mind or not, there was an athletic spirit throughout. A karate-inspired wrap dress covered in cartoonish blooms would stand up to the Rio heat, and pieces from Juicy’s new athletic line, Juicy Sport, were mixed in with the ready-to-wear, like a neon mesh jersey tucked into a cargo skirt or a floral rugby shirt over flared jeans. While there aren’t any tracksuits in the lookbook, rest assured there will be tons to choose from next May, including a few inspired by the Brazilian flag in shades of cobalt, jungle green, and yellow.
